Background
The client aimed to evolve from a services-driven organization into a full-fledged event technology provider. Their existing tools were fragmented, and the demand for hybrid and virtual experiences was rapidly increasing. They needed to build a scalable, customizable platform capable of supporting high-volume events and multiple event formats.
The challenge
Building a reliable system that could handle hundreds of thousands of users while also remaining flexible for white-labeling and client-specific workflows was a major technical and operational challenge. The client needed to move fast, scale responsibly, and reorganize their development efforts around product thinking; not project delivery.
The solution
Mission.dev assembled multiple dedicated squads, including Squad Leads, Tech Leads, engineers, a product designer, and a DevOps expert-on-demand. These teams collaborated directly with the client’s leadership and engineering group to re-architect the platform and deliver on new product priorities. Built using React, Node.js, PHP, Python, and AWS, the solution supported dynamic registration flows, live and on-demand session management, attendee engagement features, and lead capture tools, all within a customizable, scalable infrastructure.
With Mission.dev’s support, the client successfully transitioned into a technology-first company, delivering a unified platform that powers over 100 hybrid and virtual events annually. The solution now supports more than 500,000 attendees per year, offering tools for registration, scanning, analytics, lead generation, and social interaction. The move from project-based delivery to product-led development enabled faster iteration, consistent UX across events, and a competitive edge in the evolving event tech landscape.